{"id":54132,"date":"2025-07-02T14:37:40","date_gmt":"2025-07-02T14:37:40","guid":{"rendered":"https:\/\/pre.loom.es\/blog\/success-stories-asi-fue-nuestro-primer-encuentro-que-conecto-inspiracion-y-emprendimiento-en-loom-salamanca\/"},"modified":"2026-04-14T13:59:36","modified_gmt":"2026-04-14T13:59:36","slug":"success-stories-this-was-our-first-meeting-that-connected-inspiration-and-entrepreneurship-in-loom-salamanca","status":"publish","type":"post","link":"https:\/\/loom.es\/en\/blog\/success-stories-this-was-our-first-meeting-that-connected-inspiration-and-entrepreneurship-in-loom-salamanca\/","title":{"rendered":"Success Stories: This is how our first meeting went, connecting inspiration and entrepreneurship at LOOM Salamanca"},"content":{"rendered":"<p><span data-contrast=\"auto\">We held the first edition of <\/span><i><span data-contrast=\"auto\">Success Stories: The Entrepreneur\u2019s Journey<\/span><\/i><span data-contrast=\"auto\"> at LOOM Salamanca, a space we created together with Morgan Philips to share real experiences and lessons from the entrepreneurial world.<\/span><\/p>\n<p><span data-contrast=\"auto\">Four founders with very different projects, but plenty of passion and many stories to tell, joined us:<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Alberto Velarde<\/span><\/b><span data-contrast=\"auto\"> (East Crema Coffee)<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Carlos Serra<\/span><\/b><span data-contrast=\"auto\"> (Scotta)<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Isabel Llorens<\/span><\/b><span data-contrast=\"auto\"> (Rusticae)<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Juan Antonio de la Rica<\/span><\/b><span data-contrast=\"auto\"> (Juancho\u2019s BBQ)<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-42677 aligncenter\" src=\"https:\/\/loom.es\/wp-content\/uploads\/2025\/07\/success-stories-general-300x200.jpg\" alt=\"\" width=\"578\" height=\"386\" srcset=\"https:\/\/loom.es\/wp-content\/uploads\/2025\/07\/success-stories-general-300x200.jpg 300w, https:\/\/loom.es\/wp-content\/uploads\/2025\/07\/success-stories-general-150x100.jpg 150w, https:\/\/loom.es\/wp-content\/uploads\/2025\/07\/success-stories-general-578x385.jpg 578w, https:\/\/loom.es\/wp-content\/uploads\/2025\/07\/success-stories-general-490x326.jpg 490w, https:\/\/loom.es\/wp-content\/uploads\/2025\/07\/success-stories-general.jpg 638w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><\/p>\n<p><span data-contrast=\"auto\">In a relaxed atmosphere, they spoke candidly about challenges, difficult decisions, mistakes, and also those small victories that motivate you to keep moving forward.<\/span><\/p>\n<p><span data-contrast=\"auto\">Juan Antonio reminded us that \u201csometimes you have to go against the Excel spreadsheet and follow your instinct\u201d. Alberto spoke about the current uncertainty: \u201cwe can\u2019t plan beyond 3\u20136 months, but you always have to think about the next step\u201d. Carlos highlighted the importance of technology in being efficient and taking care of the customer. <\/span><\/p>\n<p><span data-contrast=\"auto\">Isabel focused on authenticity: \u201cOur value lies in returning to what is authentic and taking care of the customer\u201d. For Alfredo Santos, Managing Director of Morgan Philips Spain and moderator, it was an enriching event that showed that passion and collaboration are key to success. <\/span><\/p>\n<p><span data-contrast=\"auto\">For her part, Maite Acinas, Marketing Director at LOOM, pointed out that \u201cin marketing, we seek to design almost tailor-made experiences. We can design personalised customer journeys based on innovation and data, but interestingly, the more layers of technology we implement, the more human closeness is valued\u201d. <\/span><\/p>\n<p><span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" xml:lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155985064 BCX8\">This event is only the beginning of a series of LOOM events <\/span><span class=\"NormalTextRun SCXW155985064 BCX8\">that seek to <\/span> <\/span><span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155985064 BCX8\">boost talent, innovation and new ways of working<\/span><\/span><span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155985064 BCX8\">. And if there was one thing this first edition of <\/span><\/span><span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW155985064 BCX8\">Success<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW155985064 BCX8\">Stories<\/span><\/span> <span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155985064 BCX8\"> made clear, it is that <\/span><\/span><span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155985064 BCX8\">entrepreneurship is a journey worth taking\u2026 especially if you do it surrounded by good company<\/span><\/span><span class=\"TextRun SCXW155985064 BCX8\" lang=\"ES-ES\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155985064 BCX8\">.<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We held the first edition of Success Stories: The Entrepreneur\u2019s Journey at LOOM Salamanca, a space we created together with Morgan Philips to share real experiences and lessons from the entrepreneurial world. Four founders with very different projects, but plenty of passion and many stories to tell, joined us: Alberto Velarde (East Crema Coffee) Carlos [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":53848,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[725],"tags":[],"class_list":["post-54132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Success Stories: This is how our first meeting went, connecting inspiration and entrepreneurship at LOOM Salamanca | LOOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loom.es\/en\/blog\/success-stories-this-was-our-first-meeting-that-connected-inspiration-and-entrepreneurship-in-loom-salamanca\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Success Stories: This is how our first meeting went, connecting inspiration and entrepreneurship at LOOM Salamanca | LOOM\" \/>\n<meta property=\"og:description\" content=\"We held the first edition of Success Stories: The Entrepreneur\u2019s Journey at LOOM Salamanca, a space we created together with Morgan Philips to share real experiences and lessons from the entrepreneurial world. 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